The 80s was still a time when toys were segregated into boys' and girls' lines. When a boys' line was popular enough, toy companies usually tried to tack on a girls' spin-off. These usually were too girly for boys, and, in my opinion, so girly that girls and women should have been offended. Even the wide release of Red Sonja couldn't convince the suits that women could kick ass, too.
She-Ra, Princess of Power was a spin-off of He-Man that could have been a pedestrian flash in the toy box, except that the stories and characters were a pretty equal match to He-Man's. What I would hold up as evidence of this is Hordak. He is like a Halloween nightmare made manifest, and given an army of ghouls to command who swore allegiance to him and the Horde absolutely. Played without the buffoonery usually associated with cartoon villains of the day, I felt he was cooler, and more of a threat than Skeletor was. What did you think of him?